ResultsIQ Blog

3 min read

The Rise of Intelligent Marketing: How AI is Reshaping the Industry

It’s hard to imagine a technology more transformational for marketing than the emergence of the public Internet. But it appears that AI — and...

3 min read

A Comprehensive Comparison of HubSpot and Salesforce from a Total Cost of Ownership (TCO) Perspective

When it comes to choosing a customer relationship management (CRM) platform for your business, two of the most popular options are HubSpot and...

4 min read

Creating a Customer Journey Map: Why and How

Understanding the modern customer journey is far from a straightforward task. New technologies, a complex social media landscape and constantly...

4 min read

The Ultimate Cheat Sheet for Closed-Loop Marketing

A Step-By-Step Guide to Building Your Closed-Loop Process Closed-loop marketing is a term that has been around for some time. While there are plenty...